WellCare's ongoing corporate ethics and compliance program, known
as the Trust Program, is designed to ensure full compliance with applicable laws and
regulations. The goal of the Trust Program is to establish a culture of integrity and trust
within WellCare and with business partners including independent sales agents. WellCare's Trust
Program has been examined by internal and external auditors and by numerous regulatory
agencies, and it has received consistently positive reviews. The compliance enhancements
announced today build upon the strong foundation already established through the Trust
Program.
Quality Assurance
Among other enhancements, WellCare is introducing two new components
to its oversight program for Medicare Advantage independent sales agents. The first is an
inbound telephone enrollment and verification process allowing prospective enrollees an
additional opportunity to confirm their understanding of plan benefits and the quality of their
sales experience. This phone call verification will be digitally voice recorded at the point of
enrollment for all Medicare Advantage beneficiaries. With this new enrollment process, WellCare
will eliminate most paper applications for private fee-for-service enrollments in favor of a
real-time verification and quality assurance process. This inbound verification program is in
addition to the 100% outbound callback program already in place for new members.
Secret Shopper
The second new component is the launch of a "secret shopper" program
using an independent organization to anonymously monitor the compliance of Medicare Advantage
independent sales agents. This program is being rolled out nationally and in its initial phase
will cover five states with high enrollment in WellCare's private fee-for-service plans. All
results of WellCare's secret shopper program will be reported directly by the independent
organization to WellCare's Corporate Compliance department, generally on a same-day basis.
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